CE Pro D2D - 100 Million Customers: Tapping the Retrofit Market

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Even when homebuilding was thriving, the retrofit market dwarfed the new-construction business. Fewer than 1 million homes are built each year, but there are more than 100 million households already in existence . Our panelists are making money in that market. Are you?
- Marketing strategies for reaching existing homeowners: where’s the low-hanging fruit?
- Working with allied trades including interior designers, remodelers, pool specialists and more
- Installing a system in one day or less
- How cookie-cutter systems can help you profit in the retrofit market
- How to mine your existing customer base
- Competing with the big boxes on basic installs
- Local internet search marketing

Speaker(s)

Steve Juan
Digital Living Inc.

Jim Heckendorf
Cybermation

Blair Robin
Radiant Audio Design

Schedule

Thursday, March 25
3:30 PM-4:30 PM

Room Number

CE Pro HQ

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